Virgin Galactic takes off!

Dawn in mojave preparing for gf01 - Virgin GalacticVirgin Galactic has undergone its big we-are-ready moment.  On October 10, 2010, they successfully released and glided the VSS Enterprise, class SpaceShipTwo, from its mothership (at an altitude of 45,000 feet) to the landing strip in Mojave, CA.

The two main goals of this test flight were to have a “clean release of the spaceship from its mothership” and to have the pilots free fly and glide the VSS Enterprise back to Space Port in California.

In case your interested, the mothership is named Eve, class WhiteKnightTwo.  For those of us interested in the private sector (aka, commercial) space race, this is exciting news.

Here’s the official edited Youtube video:

News of the day

There’s a couple of CAD industry press releases that came to me last week from Dassault Systemes.  I decided to experiment a bit with WordPress by providing both press releases at the same time in a dual column format.  Since this article is more of an experiment in WordPress formatting than an actual attempt to perpetuate announcements, I’m going to be lazy by doing something I almost never do. I’m going to post the nearly raw press releases (except for the addition of some images from Mike Puckett to help illustrate the DS HQ announcement).  I know, I know, but either one of these press releases will be of interest to someone, so I don’t necessarily feel completely guilty. You are free to read one or both (or none), as you please.  (If you are interested in seeing another point of view covering the DS HQ move, check out this article from “The Real Reporter“.)

Dassault Systemes helps Kyushu University accelerate development of advanced wind-power system

CATIA Increases Efficiency in Wind Turbine Blade Modeling by Six Times and Improves Simulation Accuracy with Sophisticated 3D Models

TOKYO, September 15, 2010 – Dassault Systèmes (DS) (Euronext Paris: #13065, DSY.PA), a world leader in 3D and Product Lifecycle Management (PLM) solutions, today announced that the Research Institute for Applied Mechanics (RIAM), Kyushu University, a leading Japanese academic research institution, has successfully implemented Dassault Systèmes’ PLM solutions for its advanced R&D project – “The Development of Shrouded Wind Turbine with Wind-Lens Technology” – to significantly improve research efficiency and accuracy.

Global wind-power capacity is poised to grow almost threefold to nearly 450 gigawatts (GW) over the next five years, according to BTM, a Danish wind-power consultancy. As the deployment of wind power generators has significantly increased in many countries, Japan is facing major challenges due to frequent changes in wind direction, which make it difficult to generate stable power with existing systems. In order to come up with solutions, the RIAM, Kyushu University has been conducting an R&D project to develop a shrouded wind turbine.

The RIAM, Kyushu University previously designed and evaluated the wind turbine blade based on results from wind tunnel testing and computational fluid dynamics analysis. However, with the previous design software, blade modeling usually took a long time and delayed the R&D process. After using Dassault Systèmes’ CATIA software solution, working hours for 3D modeling was reduced from more than three days to only half a day. In addition, the time for adjusting 3D models and calculation for simulation was also drastically decreased.

“Dassault Systèmes’ CATIA enables us to conduct accurate analysis with more detailed and sophisticated 3D models,” said Assistant Professor Takanori Uchida, the RIAM, Kyushu University. “We are convinced that CATIA will highly benefit our project with its proven capability recognized by a major number of companies in the wind-power sector around the world.”

“Dassault Systèmes is dedicated to providing 3D PLM solutions for sustainable living. We are delighted to see the successful implementation of CATIA at an advanced academic institution such as the RIAM, Kyushu University,” said Tomohiko Suetsugu, president, Japan, Dassault Systèmes. “We will continue to bring in world-leading technologies and best practices to support the advancement of the energy sector in Japan.”


About Kyushu University

The history of Kyushu University dates back to 1903 when Fukuoka Medical College was established as the foundation of Kyushu Imperial University.?In 1911, Kyushu Imperial University, along with the Colleges of Medicine and Engineering, were established. Kyushu University closely works together with enterprises and make considerable achievements by a hundred of joint projects with external organizations every year. For more information, visit

About Dassault Systèmes

As a world leader in 3D and Product Lifecycle Management (PLM) solutions, Dassault Systèmes brings value to more than 115,000 customers in 80 countries. A pioneer in the 3D software market since 1981, Dassault Systèmes applications provide a 3D vision of the entire lifecycle of products from conception to maintenance to recycling. The Dassault Systèmes portfolio consists of CATIA for designing the virtual product – SolidWorks for 3D mechanical design – DELMIA for virtual production – SIMULIA for virtual testing – ENOVIA for global collaborative lifecycle management, and 3DVIA for online 3D lifelike experiences. For more information, visit

CATIA, DELMIA, ENOVIA, SIMULIA, SolidWorks and 3D VIA are registered trademarks of Dassault Systèmes or its subsidiaries in the US and/or other countries.


Photos of the new planned DS HQ in America

(see the next press release in the right column of this article)

Dassault Systemes planned headquarters for the Americas

Dassault Systemes planned headquarters for the Americas

For more images and specific information about the new site of Dassault Systemes’ headquarters here in the Americas, check out the property manager’s information page.

Another experiment to fill this remaining space:

Dassault Systèmes Forming Americas Campus in Greater Boston Area

World leader in 3D and PLM solutions leases to 320,000 square feet in Hobbs Brook Office Park Waltham marking largest lease in Greater Boston this year

BOSTON–(BUSINESS WIRE)–Dassault Systèmes, a world leader in 3D and Product Lifecycle Management (PLM) solutions, has signed a long term lease for 320,000 square feet of new first class office, technology lab and data center space in 175 Wyman Street and 185 Wyman Street, Waltham, MA. This is the largest lease transaction in Greater Boston in 2010. Dassault Systèmes will move here to create its new Americas corporate campus. Jones Lang LaSalle Executive Vice President and National Director Brendan Callahan, and Managing Director Alex Dauria represented Dassault Systèmes. Charles “Chip” Batchelder, Managing Director of Wyman St. Advisors represented the owner/developer Hobbs Brook Management. Jones Lang LaSalle was also named project manager for the development.

Dassault Systèmes, whose software brands include CATIA, DELMIA, ENOVIA, SIMULA, SOLIDWORKS, 3DVIA and EXALEAD, has outgrown existing facilities in Concord and Lowell, MA and will be expanding into this showcase campus for its combined workforce. They are scheduled to move into all of 175 Wyman Street totaling 211,741 square feet in mid-2011, and may grow into 185 Wyman Street thereafter. The Waltham location will initially accommodate 800 employees. Dassault Systèmes’ current real estate portfolio consists of its global corporate headquarters in Velizy, France, approximately 40 locations throughout North and South Americas, and numerous other offices across the globe.

“We are excited to announce a very important milestone in the evolution and visibility of Dassault Systèmes in North America. This outstanding new campus will enable us to consolidate our businesses and employees into a single, world-class state of the art Americas headquarters that truly reflects the vision of our company while allowing DS to optimize our operational effectiveness and efficiency as we execute our growth plans. The Boston area has been the birthplace of many of the world’s most brilliant high tech companies and we are pleased to announce DS’s commitment to this dynamic area for the long term,” said Al Bunshaft, Managing Director of Dassault Systèmes Americas.

“We are thrilled that global technology leader Dassault Systèmes chose to locate its new Americas corporate campus here in Massachusetts,” said Governor Deval Patrick. “This decision speaks to the economic opportunity, world class talent, and innovation that are unique to the Commonwealth, and we look forward to a long partnership with Dassault Systèmes moving forward.”

According to City of Waltham Mayor Jeannette A. McCarthy: “Dassault Systèmes is a wonderful addition to our city. They will be growing within a state-of-the-art office environment. Thank you to Dassault Systèmes, Hobbs Brook Management, and Jones Lang LaSalle for choosing Waltham.”

Hobbs Brook Management’s devotion to sustainability is evident through the sustainable aspects of this project, which include an integrated green cleaning program, mature landscaping, high-reflection roofing, preferred parking for hybrid-vehicles, and shower facilities for bicycle commuters.

The campus setting has visibility on Route 128 with views of the Cambridge Reservoir. The project features large floor plates and outdoor spaces that foster employee collaboration. The buildings have been certified LEED Gold by the United States Green Building Council (USGBC). Buildings’ amenities include underground parking and a state of the art cafeteria with outdoor terrace.

“The Dassault Systèmes site selection process was rigorous to include over 20 locations stretching from Boston to Route 495,” said Jones Lang LaSalle’s Callahan. “They selected 175 and 185 Wyman Street to maximize the efficiency and value of their real estate at this pivotal time of exponential growth.” Jones Lang LaSalle provides Dassault Systèmes with integrated real estate services including transaction management, portfolio management, strategic consulting, lease administration and project development. Mr. Callahan heads the account team. Elkus Manfredi will provide tenant architectural and design services. The building architect is Margulies Perruzzi Architects.

“We strive to offer the highest level of tenant satisfaction possible in every building that we own and operate, and we are particularly excited about leasing this space to Dassault Systèmes because of all of the ways the building contributes to sustainability,” said Thomas Dusel, CPA, CPM, president and chief operating officer of Hobbs Brook Management. “As a property owner and manager for nearly 60 years, it’s incredibly important to keep up with current building standards and we are proud to be able to feature such an aesthetically pleasing property that contributes health and environmental benefits not only to the tenants who work there, but also to the surrounding community.”

About Hobbs Brook Management LLC

As both owner and operator, Hobbs Brook Management LLC is committed to providing its tenants and their employees with a reliable and fully functional business environment. For leasing information, please visit

About Jones Lang LaSalle

Jones Lang LaSalle (NYSE:JLL) is a financial and professional services firm specializing in real estate. The firm offers integrated services delivered by expert teams worldwide to clients seeking increased value by owning, occupying or investing in real estate. With 2009 global revenue of $2.5 billion, Jones Lang LaSalle serves clients in 60 countries from 750 locations worldwide, including 180 corporate offices. The firm is an industry leader in property and corporate facility management services, with a portfolio of approximately 1.6 billion square feet worldwide. LaSalle Investment Management, the company’s investment management business, is one of the worlds largest and most diverse in real estate with approximately $38 billion of assets under management. For further information, please visit our Web site,

April Contest prize requested photos

There was a recent request to add photos of the prizes for the SolidWorks Legion April 2010 contest.  I guess this will makes the prizes more tangible.  (All it takes to enter this contest is to leave comments on SolidWorks Legion articles that are published during April 2010 and any SolidWorks Legion articles linked via twitter by my fcsuper account.)

Prize Photos

First prize: There is no photo available for a CSWP test voucher, since its just a code that allows you to take the test.  However, if the winner passes the test, they will be able to use their CSWP badge.


Second prize:  I don’t have a photo of Sir Richard Branson’s book, but a press release photo should be fine to represent this prize.  This copy is a new and unread book that has some sort of official replicated Sir Richard Branson signature.  (I have my own “signed” copy, which is not so new.)


Third prize:  Due to the rarity of the SolidWorks labelled insulated hot/cold mug, I could’ve made it a first prize in a different contest.  These mugs are tough.  I love my own personal mug.  It literally keeps cold drinks cold and hot drinks warm for hours.  (All bets are off if you try to mix cold and hot drinks together).  This prize is for the new/never-used mug in this photo.


(Remember, even articles about the contest qualify comments for the contest during the month of April 2010.)

Name in lights (or ginormous LCD)

As mentioned within a previous article, Jeff Ray quoted one of my comments about SolidWorks 2010.  He has been using this quote and others by other bloggers for a few months.  It was an honor to have my particular quote appear at SolidWorks World 2010 on the big screen.

Jeff Ray quoting

I was kinda bummed though.  I didn’t have the camera on my phone ready to take a photo, nor did I think about taking a photo until it was too late.  Well, even if I had been able to take the photo, it wouldn’t have been that good.  Several of us bloggers where sitting in the front row, too close to get Ray and the quote in the same frame.

Yesterday, I put out a call on Twitter to see if anyone had taken a photo of the quote.  Gabi Jack almost immediately tweeted that she might have one.  Within 15 minutes, she send over a picture of my name in lights next to Ray.  Thank you, Jack.

Matt Lorono name in lights

Ray stated the quote during the Monday General Session.  This can actually be seen on the video of the Monday General Session (@ minute 47:35) available at their website here.

SolidWorks World 2010 short photo log

Photos really don’t do SolidWorks World justice.  As James Cameron said last week, “I believe in the physical present of the observer”.  Well, that doesn’t stop us “observers” from providing photos of our experiences.

Dassault Systemes and SolidWorks leaders
These are Dassault Systemes and SolidWorks leaders having their moment and taking some heat at the press conference following Wednesday's General Session announcements about the company's new cloud computing approach.
Alex and his new friend
Alex and his new friend
Some late evening good times
Some late evening good times
ESPN Disneyland Downtown
ESPN Disneyland Downtown
Infinite Z showing off their new toy
Infinite Z showing off their new toy
Dr. Mike North, Alex and I at the CSWP event
Dr. Mike North, Alex and I at the CSWP event
Solido proud of their new 3D plotter rapid prototyping device
Solido proud of their new 3D plotter rapid prototyping device

Take away this from SolidWorks World 2010: Cloud

SolidWorks World 2010 Convention Banner
SolidWorks World 2010 Convention Banner

The buzzword at SolidWorks World 2010 was “cloud”.  There was a running gag at the convention, take a shoot of “espresso” (or whatever else your mind can imagine) every time someone uttered the word “cloud” in a presentation or speech.  If this game was real, we’d all be dead from alcohol poisoning, er I mean caffeine overdose.  All this talk about cloud computing involves creating a new SolidWorks branded interface that uses Enovia technology as its backbone.

According to Bernard Charles, CEO of Dassault Systemes, and Jeff Ray, CEO of Dassault Systemes SolidWorks Corporation, this marriage of SolidWorks with Enovia will bring new functionality, capabilities, and advantages to SolidWorks customers.  The first product of this new approach is the brand SolidWorks PLM.  The first release of a SolidWorks PLM product will be later this year, according Ray.  I’m not sure of the exact name for that first product, but they did use SolidWorks Product Data Sharing at one point.

SolidWorks Product Data Sharing

It’s my impression (at this point in time) that the initial release of SolidWorks Product Data Sharing will not have the full functionality that many users need.  A demonstration showed some of its capabilities, which are very rudimentary when compared to Enterprise PDM or SmarTeam.  The main focus for the new application appears to be an advanced communication tool, and not an actual functioning PDM or PLM.

The user interface will take on two forms: web client and SolidWorks add-in.  In the add-in, users may upload files from a window pane within SolidWorks.  They may add comments.  If more than one person is logged-in, the comments can function as a real-time chat. Functionality will allow users to invite other non-SolidWorks users via the web client version.  Files will have previews, including assembly trees that graphically layout relationships between files.  In the web client, 3D viewing of files will include on-screen commenting (redlining) within the view.

Security of the Cloud

Jeff Ray claims the workspace of the new cloud applications will be secure.  In fact, Jon Hirshtick is adamant in his belief that cloud computing is far more secure than having data on local hard drives.  This doesn’t come from opinionation.  It actually comes from experience.  SolidWorks is currently fighting a person who stole the source code for a SolidWorks application and is trying to sell it.  The person was a former employee in India who stole the code by simply copying from his hard drive and walking out with it one day.  Having this data on a cloud network with encrypted access may’ve prevented this theft.

Going the course

Ray pounding the pavement at a Reseller lunch
Ray pounding the pavement at a Reseller lunch

Charles and Ray pounded the pavement at SolidWorks World 2010 to get their message across.  Despite any flak that Dassault Systemes gets for their new direction, they are going to stay the course.  Enovia V6 is the future of Dassault Systemes.  Bringing SolidWorks in line with that future is a priority.  Charles stated that Dassault Systemes is not divided into SolidWorks and Enovia V5, it is united as V6.

I asked Ray a question about which form the new products will take.  The answer, for now, was only that they will offer their customers the choice to remain with their current system or use the new system.  In my view, this is corporate speak for “its going to replace what is currently on the market and although they will not leave customers high and dry, they will likely begin to reduce focus to the current system.”  But I could be wrong.


Now, in this article, I’m simply reporting on the new direction of SolidWorks as presented to everyone at SolidWorks World 2010.  I do have very real concerns about this new approach, which I will cover in a separate editorial (hopefully within a few days).